Focus Areas Overview

TIA is organised around eight major service disciplines that address the major service businesses found in a typical technology company.


Each service discipline has its own membership community led by a seasoned research executive. Additionally, each service discipline has the following:



In addition, we have a research practice on Service Technology that spans across all service discipline focus areas.

Customer SuccessEducation ServicesEducation Services
Field ServicesManaged ServicesProfessional Services
Services Revenue GenerationSupport ServicesService Technology